Laura Holliday is a freelance journalist, researcher, and internet detective based in the East Midlands, UK (ex London). Her work primarily explores the online world — especially where this intersects with the strange and esoteric — including internet mysteries and lost media, niche communities and aesthetics, and digital true crime. Her reporting has appeared in Wired, Dazed, Vice and The Daily Dot, as well as various indie mags both digitally and in print. 

Her research and scriptwriting has appeared on YouTube — including for creators Nexpo (3.81 million subscribers) who covers dark internet rabbit holes, and Izzzyzzz (1.12 mil subscribers) who covers internet nostalgia and online oddities. She has also been featured on the podcast Something Offbeat, as well as in several newsletter roundups. She is known for first describing Frutiger Aero as "the future that was promised, but never came."

Outside of writing and investigating, Laura's fave things include: classic Tomb Raider, road trips, coffee, prestige TV (with a current love for Pluribus and Severance), the Windmill scene, taking cool pictures, and hanging out with her boyfriend and her cat. If she could describe herself in one word, it would be: UNLOCK.